Apple’s hardware announcements: How odd

My reaction to the new hardware announced at today’s Apple media event was hardly a typical one. “How odd” pretty much sums it up. How so?

• Apple introduces the iPad Air 2. The first thing Apple wants you to know about the new iPad Air 2 is that it’s slightly thinner than last year’s model. At some point, increased thinness starts having diminishing returns. For me, we are now at that point. Last year’s Air is already thin enough. So I didn’t get excited by the .05 inches Apple managed to cut off.

Beyond that, the new Air’s dimensions and design are exactly the same as the previous model. Oh, it comes in gold, if that’s of any interest to you.

The new Air has an improved camera (8MP instead of 5MP). However, given that I never take photos with my iPad (I use my iPhone instead), this matters not at all to me.

The new Air has an improved “fused” display, 802.11ac support, a faster processor, TouchID and Apple Pay support. The cellular version also comes with a new Apple SIM that allows you to switch carriers whenever you want without needing to change SIMs. These are welcome additions, and they save the iPad from the doldrums I’ve just described. The end result is that the new iPad emerges as a significant upgrade. It’s not a major overhaul, but you can’t expect Apple to do that every year.

Overall, I don’t see the new iPad as a big enough change to justify upgrading from a prior iPad Air for most people. If you have a pre-Air iPad, or no iPad at all, that’s another story. The upgrade is definitely attractive. Kudos to Apple here.

By itself, we’re not yet in truly “odd” territory, but we’re just getting started.

• Apple announces the not-so-new iPad mini 3. Last year, the only difference in specs between the iPad Air and the iPad mini was the display size. Every other feature was identical. This meant, in deciding which model you preferred, all you had to consider was how big an iPad you wanted. This parity was greeted with unanimous praise by iPad owners.

That’s why it’s odd that Apple abandoned this parity with the new mini. The iPad mini 3 adds TouchID, Apple Pay support and the gold color option. As far as I can tell, that’s it. In every other way, including thinness, it remains the same as last year’s model.

• Apple keeps older models in the lineup. Apple has a history of maintaining older iPhones and iPads when a new model comes out. This allows it to offer lower price point models for those who shop primarily based on cost.

So it wasn’t odd to see Apple do that again this time around. But Apple has gone beyond its usual limits. You can now get last year’s iPad Air, last year’s iPad mini and even the original iPad mini from 2 years ago. This means Apple’s current iPad line-up includes 2 new models and three older ones. And among the two newer ones, only one (the Air) is significantly new. Very odd.

• 16 GB iPads. The storage on the new iPads follows the pattern of the iPhone 6 models: an entry-level 16GB model which bumps up to 64GB for $100 more. I really don’t see why Apple continues to sell the 16GB model. Given that, until this year, Apple has always offered double the storage for each $100 extra, why not start with 32GB? My cynical guess is that Apple expects most people to go for the 64GB model, making more money for Apple than if they had gotten a cheaper 32GB device. Obviously, Apple has not confirmed my speculation. Still, I find it all a bit odd.

[Note: You can compare the specs of all the iPad models here.]

• The Mac mini gets an uninspired upgrade. Apple introduced an entirely new line-up of Mac minis today. While it’s great to see support for Thunderbolt 2 and upgraded processors, this is not the Mac mini I was hoping for.

The top-of-the-line specs for the Mac mini still do not attain the levels available in the iMac. There seems no reason Apple could not do this. But they don’t. The internals of the mini are more like a MacBook than a desktop Mac.

If you were hoping that the Mac mini might evolve into a scaled-down cheaper alternative to the Mac Pro, for people who prefer a “headless” Mac, forget it. As Phil Schiller indicated at the event, Apple views the mini as a very low end model, targeted to first time Mac buyers or to those who want a server for a modest home network.

• Apple introduces the iMac with Retina display. This is the big one I was waiting for: a 27-inch iMac with a Retina display — a 5K display with 4x as many pixels as you get with a 4K television. Whoa!

It starts at $2499. Expensive. But considering what you get with it, that’s quite reasonable. As Apple points out, a comparable stand-alone display could cost $3000 — and that doesn’t include a computer! I expect to buy one in the coming months.

What’s a bit odd here is not the new iMac itself but that it’s the only new or upgraded iMac in the lineup. Apple continues to sell the same 21.5- and 27-inch iMacs from last year. There is no 21.5- or 24-inch Retina display model.

This is similar to what Apple did when it first introduced the MacBook Pro with Retina display. If Apple follows the same pattern here, we can expect to see an “all-Retina” iMac lineup within a year or so. Still, taken together with the new iPad line-up, I can’t recall a time when Apple continued to sell so many versions of older hardware, after new models were announced. Odd.

• No stand-alone Retina 5K display is announced. Apple did not announce a stand-alone 5K Retina display. I have read speculation that this is because current Mac hardware could not drive the display through a Thunderbolt port; it needs the custom direct connection of the iMac. This may be so.

Regardless, this means that Mac Pro users, despite having Apple’s most expensive and powerful machine, cannot get an Apple display that matches what is available with the iMac. Odd. Perhaps it too will come next year.

• Yosemite and iOS 8.1 arrive. Nothing especially new here. Apple had already announced the specs back in June at WWDC and in last month’s iPhone event. Still, it’s good to see that the OS versions are finally live (or will be by next week) — as are Apple Pay and new versions of iWork apps.

Personally, I find the new OS versions much more exciting than the new hardware announced today. I especially look forward to using iCloud Drive and other Continuity features, now that both iOS 8 and OS X Yosemite are out.

• The long view. More than anything else, I’m struck with how, despite the new iPads and iMac announced today, Apple kept older models in its lineups. I’m not sure what this means from a “big picture” perspective, but it certainly suggests that Apple is less motivated to push an out-with-the-old-in-with-the-new marketing approach than it has in the past. When you consider that the remaining iMacs are basically 2012 models, Apple is sticking with “old” for an especially long time.

Perhaps we’ve gotten to a plateau where significant hardware advances don’t happen every year or two anymore. So major new hardware is not possible on an annual or even biannual basis. If so, Apple’s marketing has clearly adjusted to this new reality.

As for the new hardware: the iPad Air 2 is a worthy update; the iMac with Retina display is truly ground-breaking. As for the rest, it still strikes me as odd. Perhaps, in a few days, I’ll shake that feeling. But that’s where I am for now.

This is why iOS 8 is such a big deal

Believe the hype!

iOS 8 is the most important, most game-changing update to iOS since…well, since the arrival of the App Store in 2008.

I don’t say this because of all new features in iOS 8. There are many new features…so many that I’m still discovering some of the lesser known ones.

I don’t say this because of how nicely iOS 8 smooths out the rough edges of previous iOS versions. To take one example, you can now answer messages while staying in your current app rather than having to switch to the Messages app. This is all true, but that’s not the most critical change.

It’s not even the Handoff feature, which allows you to start a document on one device and automatically pick it up in progress on any other of your devices, OS X or iOS. Impressive as it is, it’s not the biggest deal.

The biggest deal is the greatly expanded “openness” in iOS 8. It’s as if iOS had been living in a shuttered room with the curtains drawn — and now the windows have been thrown open and the sun is pouring in. Yes, the change to iOS is that big. And the primary benefactor behind all of this openness are iOS 8’s extensions: Actions, Custom keyboards, Document providers, Sharing, Widgets and such. Taken together, these represent a profound philosophical shift in how Apple views iOS.

Working our way back to iOS 8

I’ve been writing about iOS since I wrote a book about it back in 2007. I marveled at the iPhone back then and continue to do so. At the same time, I’ve never stopped lamenting about the limitations of iOS, limitations that I believed Apple could easily address if it chose to do so. It has at last chosen to do so.

Although iOS is essentially a variation of the Mac’s OS X, Apple has never provided any of the Mac-like access to the iOS file system. There is no Finder in iOS, no way to see the files and folders that exist.  There has been no way to manipulate where you stored the documents you created. There are similarly no iOS apps that can directly access the file system, apps such as Terminal.

There is no way to connect an iOS device to a Mac and mount it as an external drive, as you can do with an iPod. Conversely, there is just about no way to physically connect an external drive to an iOS device.

There have been only limited ways to share files between Macs and iOS devices. There has been no seamless way for two iOS apps to work on the same document. In fact, due to sandboxing, an iOS app typically is not even aware of the existence of documents created in other apps.

Similarly, there have been only very limited ways that one app can work within another app. There have been no system-wide utilities, such as exist in OS X.

Also recall that when the iPhone was first released, Steve Jobs was opposed any sort of third-party App Store. All third-party software was to work as web apps. Even after he was convinced to change his mind here, the “curated” App Store remained the only way to get apps on your iPhone (unless you chose to jailbreak your device).

And on and on. You get the idea.

Each new update to iOS brought the promise that things would get better. And while each release did move the ball a bit further down the field, Apple still was quite a distance from the end zone. Until now. Until iOS 8. It changes everything. Well, almost everything. Certainly more than enough to get excited about.

iOS struts its stuff

To give you a small taste of what I mean, here are three key examples:

TextExpander. TextExpander on a Mac is a great utility…allowing you to type keyboard shortcuts that instantly expand to longer text or even graphics. There’s also an iOS version, but it has not been nearly as useful. Why? Because, due to iOS sandboxing, TextExpander could not function in most apps. Third-party apps had to specifically add in support for TextExpander. Most did not. And even if they did, it did not always work as promised.

This problem is now gone…vanished…over. The latest version of TextExpander touch for iOS 8 includes a TextExpander custom keyboard. With the keyboard active, TextExpander shortcuts work in any app that has access to the iOS keyboard. Fantastic!

[Note: How do you set this up? Briefly, after installing the TextExpander app, go to Settings > General > Keyboard > Keyboards. From here, select Add New Keyboard. Once you’ve added, the TextExpander keyboard, you activate it from the Globe icon/key on the iOS keyboard in any app.]

Adding custom keyboards, such as SwiftKey and TextExpander

1Password. The 1Password app is another superb OS X utility that has had trouble making the transition to iOS. With 1Password, you can save all of your passwords in a single location. To use any of them, all you need to remember is the single password for 1Password. The most frequent destination app for 1Password is a web browser, due to all the Internet accounts that require names and passwords to log in.

In iOS, “web browser” typically means Mobile Safari. Unfortunately, prior to iOS 8, there was no way for 1Password to work in Mobile Safari. To work-around this, AgileBits built a web browser into the 1Password app. In other words, using 1Password regularly could mean giving up on Safari, something most users did not want to do.

With iOS 8, the dilemma has been resolved. You can now enable the 1Password action extension in Safari (as well as other apps). Once it’s up and running, 1Password appears as a sort of mini-app within Safari.

[Note: To get this working in Safari, after installing the 1Password app, go to Safari and tap the Sharing item. From here, swipe the bottom row to get the More button to appear. Tap More. Scroll down to locate the 1Password item and move the slider to turn it on. Tap Done and you are ready to roll. Return to the same bottom row of Sharing. There will now be a 1Password item. Tap it and the 1Password login window will appear!]

The 1Password extension, as seen in Safari on an iPad

Document Picker. I’ve saved the best for last. File sharing has always been one of the weakest links in iOS. At first, it was almost unusable. It’s gotten better, but even with iOS 7’s Documents in the Cloud, much was left to be desired. As one example, if you saved a TextEdit or Preview document to iCloud on your Mac, there was no way to access the document on your iOS devices — because iOS 7 apps could only open documents created by the matching app on a Mac — and there was no matching iOS versions of TextEdit or Preview.

Again, all of this has changed for the better in iOS 8. Because OS X 10.10 Yosemite has not yet been released, not all of the cross-platform features of Document Picker are available yet. And very few iOS apps have been updated to take advantage of the option as yet. As a result, I still have several questions about how all of this works. But here is what I do know:

Document sharing, and what options are available, can vary from app to app. Following a tip from an excellent article by Federico Viticco, I tested the Document Picker in the updated Scanner Pro and Dropbox apps.

[Note: To find the Document Picker in Scanner Pro on a iPad (it works a bit differently on an iPhone), navigate to Sharing > More > iCloud Export. The iCloud Drive export window appears. You can save documents to any of the listed locations. Apple has never supported anything close to this before.]

The iCloud Export screen from Scanner Pro, with the Locations menu visible

A similar iCloud Drive import window in another app will allow users to open documents stored in iCloud drive — as long as the app is compatible with the document type and has been updated to support the feature. Different apps will be able to view and edit the same document, not just a copy, allowing changes made in one app to be reflected in the other.

This will work with documents shared between the Mac and iOS devices as well as among iOS apps. Yes, this means documents created in TextEdit or Preview on a Mac will finally be openable by iOS apps!

I was hoping to test all of this out with Apple’s iWork apps (Pages, Numbers, Keynote). Unfortunately, the iOS versions of these apps, while they support iCloud storage (as they did in iOS 7), they do not yet provide access to iCloud Drive and the Document Picker. Perhaps that will come after Yosemite is released. Or perhaps not. As far as I know, Apple has not commented on this.

Back at Scanner Pro’s iCloud Export screen, you can see a Location button in the upper left corner. Tap it to bring up a list of other export locations besides iCloud Drive. If no other items appear, tap the More button to see what choices you have.

On my iPad, I can choose Dropbox. This gives me the option to export/save a document to any location in Dropbox. As this is a system-wide feature, it means that any app that includes support for the Document Picker can automatically have Dropbox access. No longer will developers have to separately add Dropbox support to their apps.

Apple (and app developers) still need to do some interface cleanup. For one thing, it’s a bit of a misnomer to select Dropbox from a screen labeled iCloud. Overall, there are too many different variations and circuitous paths involved in the iCloud options. It needs greater simplicity and consistency. And some bug fixes. I’m optimistic this will all get better as time goes on (although we may have to wait for iOS 9 for really big improvements).

Regardless, this is a huge shift for Apple. True, iOS 8 doesn’t have all the file access available on a Mac (there’s still no Terminal app in the App Store, for example). And it probably never will; it’s not Apple’s goal to do so. Apple sees the needs and wants for iOS devices differently than for Macs. But iOS 8 provides users and third-party developers with a new level of openness and inter-app communication that is a quantum leap beyond what existed before. It addresses all of the most pressing concerns. This is what makes iOS 8 such a big deal.

I believe this change in direction is a deliberate move that can be traced back directly to Tim Cook. For me, that’s why, even more so than the forthcoming Apple Watch, this is the clearest evidence that it’s really Tim Cook’s Apple now.

The last word on the iPhone 6 vs. 6 Plus decision

By now, if you’re in the market for a new iPhone, you’ve probably scoured a dozen articles advising how to choose which model to get: the 4.7 inch iPhone 6 or the 5.5 inch iPhone 6 Plus. So, while I have no illusions that this is the first or only article you’ve read on this subject, it could be the last one you need to read.

For some buyers, there is no tough choice here. They  know exactly what they want. “It’s iPhone 6. No way I want a phone that’s so big that my small hands can’t even grasp it” or “The 6 Plus is the size I’ve been waiting for. I can finally dump my iPad mini and go with just one portable device.”

For the rest of us, and this includes myself as well as I suspect the vast majority of buyers, the decision is far less certain. That’s what drove people to make cut-outs of the different sizes before pre-ordering last week, so they could take the models for a quasi-test drive. The trouble is, even if you now go to your local store and play with each model for awhile, the choice may still not be clear.

Each model has its pros and cons. For example, I found it impossible to hold and use the iPhone 6 Plus as a camera one-handed. But, the iPhone 6 Plus has Optical Image Stabilization not present with the iPhone 6. Which way does the balance tip here? I’m not sure.

And so it goes. Do I want the largest possible display, an iPhone that can almost double as an iPad? Or do I want a more compact, portable device that is still easy to use with one hand. If I could test out each device for a couple of weeks, I might figure this out for sure. But that’s not financially practical.

Whatever I decide, it doesn’t mean that I would recommend the same choice for you. Which model is better for you depends on how you see yourself using the iPhone. The more you view the phone as a pocket computer rather than a phone with extra features, the more you’ll likely lean toward the Plus.

In the end, neither model may prove the right one in all situations. You’ll have to figure out which device you prefer most of the time because you won’t prefer either model all of the time.

As a related example, I purchased both an iPad Air and an iPad mini last year. For the first month or so, I alternately used one or the other — in attempt to decide which one would be my primary device. Some days the mini seemed too small — when I was reading the New York Times or playing a game where precision aiming was important. Other times, the iPad Air seemed too big…when reading a book or when using it for almost anything while out of the house. The Air was the better choice when paired with a physical keyboard. It’s larger size made it superior for watching video. The mini was better when I wanted to quickly look things up on the web, check the weather or other similarly small tasks.

In the end, I stayed with the Air, as it was the device I wound up wanting most of the time. But there were still days I would have preferred the mini. And so it will be with the iPhone 6 and 6 Plus.

Let’s not make too much of this dilemma. This should be the worst problem you ever have, as my mother would have said. Both iPhones are spectacularly designed devices. Neither one will be a disappointment.

I am especially impressed with their displays. I didn’t think they could be that much better than the one on my iPhone 5S (which was already excellent). But they are. The images are brighter, sharper and seem less pixellated. They almost appear as if they are painted on the glass.

So, when crunch time came, what was my choice? I went with the iPhone 6.

What ultimately tipped the scales for me was that the iPhone 6’s display was larger than I anticipated. And I mean that as a good thing. After reading all the hype following Apple’s media event, I was prepared for the iPhone 6’s display to be almost unrecognizably bigger than my iPhone 5S. Not so. It’s way bigger. I can type more accurately with it. I read small text more easily. Photos appear distinctly larger. Games are more pleasant to play. The iPhone 6 turned out to be sufficiently big that I didn’t feel the need for the larger 6 Plus with all the compromises it required.

Still, the iPhone 6 Plus was not as ungainly big as I had imagined. Passing one critical test, it fit easily into the front pocket of my blue jeans. If the 6 Plus was my only option, I would be content with it. Who knows? Maybe I will be ready to move up to an iPhone 6S Plus next year. But no Plus for me this time around.

One more thing: my iPhone — with its curved glass display, super-thin design and space-gray back — looks and feels so good that I decided a case would ruin the effect. So I am going without a case for the first time.

My decisions have been made. Once I gave up on the idea that there had to be a sure “correct” decision, it became a lot easier to make one. Hopefully, this helps in making your choice. Good luck!

Apple hardware: Break’s over

Apple’s hardware division has been pretty much operating on cruise control for more than two years. At least that’s the way it seems to me. While Apple’s software has been steadily and significantly evolving (both OS X Yosemite and iOS 8 represent major advances), hardware not so much. Happily, this lag should end next week. With Apple’s September 9 media event, the company finally appears poised to put its foot to the hardware accelerator. But, before we get to that, let’s take a brief look back.

Hardware history

As I noted in a recent column here, it has been almost two years (October 2012) since Apple updated the Mac mini. This delay is hardly the exception. It’s been more like the rule:

• Apple’s most recent stand-alone display is the Thunderbolt display, released three years ago (July 2011).

• The last time Apple TV got even a minor hardware update was over two years ago, back in March 2012.

• The most recent iPod nano and iPod touch models are two years old, last updated in September 2012 (not counting the very minor update to the 16GB touch this year).

• The 15-inch MacBook Pro with Retina display was introduced in June of 2012, over two years ago. Although a 13-inch model was later added, and there have been a few speed bumps along the way, the basic design has not changed over this period of time.

• The situation is about the same for the MacBook Air. Indeed, the opening sentence of Macworld’s review of the 2014 MacBook Airs is: “There’s not much new about Apple’s updated MacBook Air lineup.”

• Moving to Apple’s iconic desktop model, the most recent iMac design (with the almost “invisible” edge) is now two years old (October 2012). Stretching farther back, while Apple added Thunderbolt to the iMac in 2011 and has made other minor improvements from time-to-time, the face of the iMac looks about the same today as it did when the silver-and-black model first shipped in 2007!

• Apple did release a major upgrade to the Mac Pro recently…but that replaced a model that had stagnated for several years prior. Consider this: until the new Mac Pro came out last December, the existing Pro models didn’t even have a Thunderbolt port!

• As for the iPhone, it’s been two years since the iPhone 5 introduced the 4-inch display. Except for Touch ID, not much has changed since.

• The iPads — with last year’s iPad Air and iPad Mini with Retina display — are the lone exceptions to Apple’s hardware doldrums. These were notable updates.

Stalled rumors

Even rumors of new Apple hardware have been languishing in recent years.

• Steve Jobs, as quoted in his biography, said: “I’d like to create an integrated television set that is completely easy to use. It will have the simplest user interface you could imagine. I finally cracked it.” Perhaps so. But there is still no sign of any forthcoming product based on what Steve figured out.

• Similarly, the rumor mill has been churning for several years with predictions about some sort of Apple “iWatch” or other wearable technology. It looks like Apple will finally deliver on this next week. Even so, the current rumors are that the device won’t ship until 2015.

Revving up

Don’t get me wrong. I’m not the sort to lament that Apple “must” do something about any of this or face certain “doom.” To the contrary, Apple appears to be doing quite well financially and shows every sign of continuing to do so. Its stock is hovering at an all-time high and its quarterly revenue continues to set records.

Still, over the long haul, the technology field is not one that rewards complacency and treading water. To quote Steve Jobs again: “If you don’t cannibalize yourself, someone else will.”

Apple knows this. And, whatever the reasons behind the slow pace of change these past few years, it looks to be over. As Eddie Cue stated a few months ago: “Later this year, we’ve got the best product pipeline that I’ve seen in my 25 years at Apple.”

Well, “later this year” is here now. And it all begins Tuesday. With the iPhone 6. And, most likely, an iWatch. And possibly more. Additional new products (iPads, Macs?) are expected to arrive in October. Assuming Apple delivers on Eddie Cue’s prediction, the doldrums of the past few years will soon be a distant memory.

You might say Apple’s been on a “break” these past few years. If so, Apple appears ready to heed the advice of President Bartlet: “Break’s over.”